Denotation/Connotation:
1. The model is standing in a sexy pose to try and entice the audience therefore making them more likely to buy it, it also makes the audience have a glimpse hope of being with a model because of that perfume.
2. Their facial expression shows that the model is iressistable because the man is smelling her and is closing his eyes almost dreaming to be with her.
3. The location of the advert is infront of a green screen because if theres a nice background the attention might drift off but a simple plain background means the models stand out and 100% of the attention is on the audience.
4. The sotryline is people will be attracted to you and all attention will be on you if you wear this perfume, its almost saying you will be irresistable
5. There are no costumes, only naked bodies, Goffmans theory is when female parts of the body such as legs chest are used rather than the whole body. This is often applied to sell products which are not related to the product in anyway.
6. There are no props in this advert because they are using goffmans theory about female parts and that means they dont need any props.
7. The Background colour is black and dark and then the models are oiled up and have a lot of make up on which is reflecting light and making them shine to stand out and attract all attention to them and nothing else.
8. Gucci Guilty, Gucci is one of the most luxury designer and very high classed which makes the perfume look very good.
9. No Slogan Because All Attention Is On The People And The Picture Of The Perfume.
10. Cerif white font to stand out from the background and all the attention is on the models.
11. Camera shot is a close up to show the facial expressions and focus all eyes and attention on models.
Target Audience Profile:
1. The Product Is Aimed At Women Because It Shows Women In Power Because The Women Is Higher In The Picture And It Says Fragrance For Her.
2. Must Be Female Aged Between 15-35 And Ethnicity Doesn't Matter.
3. Jobs Don't Really Matter If You Look Classy And Nice Then It Would Be Recommended
4. Middle Class, Upper Class, Higher Class.
5. Designer Shops, Fancy Restaraunts, Celebritity Gossip Magazine.
6. ?
7. ?
Advert Appeal:
1. Nice Body (No Spots/Freckles), Beard To Show Hes A Man.
2. Snob Appeal.
Representaion Of Gender:
1. Women Is Shown Superior Becuase The Man Is Kissing The Women When Shes Looking Away.
2. Body Positions Are Squeezed Up Next To Each Other In A Sexual Way.
3. Facial Expressions Are Orgasmic Faces To Show Pleasure And Delight.
4. The Jobs And Roles Of Advert Is To Act Irresistiblesa
5. The Person In Power In The Advert Is The Women Becuase The Man Is Kissing The Guys Neck.
6. There Is No Stereotype.